Request and Reserve Winter 2027 Advertising Services
Winter 2027 advertising requests open on October 15, 2026!
- 1st round appointment request form for the following services
- Diag Board
- Diag Banners
- Table Tents
- IdeaHub Ads
- Student Event Ads
- Digital ad request form (Fall 2026). We will update the Digital Ad request form for Winter 2027 shortly.
The Student Organization Resource Center (SORC, pronounced "source") provides campus advertising resources and services.
- Below is information that is specific to the Winter 2027 reservation period (1/19/27-5/3/27).
- For more context about our services, visit our Advertising Services Overview page. If you have never reserved SORC services before, this page will be very helpful to read before you apply.
Now offering IdeaHub and Student Event Advertising!
The IdeaHub, located on the second floor of the Michigan Union, is a vibrant co-working space that serves as a central hub for the university’s 1,700+ student organizations. It fosters collaboration, leadership development, and idea exchange, drawing in an average of 1000 students per day. Leverage the energetic and innovative atmosphere of the IdeaHub to effectively communicate your messages to some of the university's most involved and motivated students.
This new opportunity provides visibility at high-traffic student events organized by the Center for Campus Involvement, putting your message in the spotlight at the heart of Student Life. Ads are placed strategicly.
Winter Advertising Timeline
The Winter reservation period begins in January and ends in early May. What to expect:
- Thursday, October 15th: Applications to request a first-round appointment for IdeaHub Advertising, Student Event Advertising, Diag Boards, Diag Banners, and Table Tents open.
- Wednesday, October 28th: Requests for Winter Digital Ads open
- Friday, November 6th: Deadline for first-round requests for Diag Boards, Diag Banners, Table Tents, IdeaHub Advertising and Student Event Advertising.
- Before Monday, November 16th: Diag Board, Banner, IdeaHub, Table Tent, and Student Event Advertising appointment times will be announced and listed on SORC website.
- Monday, November 16th: First-round appointments start via Zoom.
- November 16th and onward: Second-round Diag board and Banner appointments via Zoom.