The Student Organization Resource Center (SORC) provides low-cost advertising resources to University of Michigan student organizations and departments. We can help you get the word out about your student organization or department via Bus Signs, plywood "Diag boards," Banners, Digital Advertising, and other media.

We also provide balloon services for campus events and deliver to campus buildings, residence halls and off-campus housing for students.

Office needs like a paper cutter, scanner, fax, and copy machine are also available to use for free or at low cost.

Fall Advertising 2021

GENERAL INFO about our services

The Student Organization Resource Center (SORC, pronounced "source") provides campus advertising resources and services.

Come visit us in the Michigan Union!

After a nearly 2-year renovation closure, the Michigan Union opened to the public on Monday, January 13, 2020.

A few people are telling us that it's a little difficult to find the SORC, so here is a guide:

Diag Boards: Availability

Diag boards are effective and inexpensive, so they are very high in demand. There is a drawing at the beginning of each semester for Diag board reservation appointment times; after first-round appointments, we accept reservations by request. Find out what you need to know here.

Need balloons? We've got 'em!

The SORC offers a full-scale balloon delivery service, managed by the talented team of student employees.

Table Tents: Availability

Availability / How It Works

Table Tents are high in demand. Each semester, there are about 2-3 times as many requests as there are spaces available. Every week has a wait list, some with over 10 groups. But don't give up hope! Check this page every 3-4 days to see if all available spaces are full. If someone doesn't claim their space, it will become available to the next group in the list, and so on down the line until full.

Get to the SORC!