Column 2
The SORC
The Student Organization Resource Center (SORC, pronounced "source") is dedicated to empowering University of Michigan student organizations, events, and departments by offering advertising services that cost as little as $10/week. Our mission is to make promoting all across campus easy through Bus Signs, Diag boards, Diag Banners, Digital Advertising, and Table Tents.
Here are the Guidelines for Posting Flyers, Posters, and Other Related Items on University Property
SORC Advertising Policies, Prices, and Content Guidelines
We also provide balloon services for campus events and deliver to campus buildings, residence halls and off-campus housing for students.
Office needs like a paper cutter, scanner, fax, and copy machine are also available to use for free or at low cost.
Core Values
- Empowering Student Organizations: At the heart of our mission is our commitment to empower student organizations. We recognize that these groups are the lifeblood of campus engagement, representing the diverse interests and passions of our student body. While we warmly welcome the participation of departments and events, our primary focus is on equipping student organizations with the resources, knowledge, and support they need to thrive, knowing that their success enriches the entire campus community.
- Diversity, Equity, and Inclusion: We embrace the diversity of the University of Michigan campus community and are committed to creating an equitable and inclusive space where all students, organizations, departments, and events feel welcome and represented.
- Friendship and Collaboration: We cultivate meaningful friendships and build strong, collaborative relationships with both our colleagues and our clients. Through trust, open communication, and mutual support, we create an inclusive and supportive environment where everyone feels valued and connected.
- Employee Development: We are committed to the continuous development of our employees, empowering them with opportunities for growth and learning. By fostering a culture of mentorship, feedback, and professional advancement, we ensure that every team member can achieve their personal and professional best.
- Innovation: We are committed to continuously exploring innovative strategies and services. Anticipating the evolving requirements of our clients, we are actively developing a suite of new advertising and marketing services that will be unveiled over the upcoming years.
- Excellence: We strive for excellence in everything we do. Whether we are meeting with clients, filling balloons, hanging advertisements, or anything in between, we always do our best to serve the needs of the campus community.
- Accessibility: We are committed to providing accessible services, ensuring that even organizations with limited budgets can benefit from our services.